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Associate Brand Designer

Upside

Create marketing content and brand communications across digital, social, out-of-home, television, radio, and CRM channels, including developing creative for user acquisition and engagement, refining brand guidelines, and directing agency partners. Upside operates a mobile reward application that unifies retail loyalty schemes into a single marketplace linking businesses with customers who earn cash back on eligible purchases.

Location
New York, NYC
Arrangement
Hybrid
Level
Entry-level
Date added
2026-08-02
Last checked
2026-10-17

Overview

$89.7-99.1k + Equity Photoshop Illustrator Figma After Effects InDesign Junior and Mid level New York 3 days a week in office (Flatiron District, NYC) https://www.upside.com/?utm_source=otta.com Mobile reward application for retail spending Job no longer available https://www.upside.com/?utm_source=otta.com Mobile reward application for retail spending 201-500 employees FintechB2CRetailB2BMarketplacePaymentsMobile Job no longer available $89.7-99.1k + Equity Photoshop Illustrator Figma After Effects InDesign Junior and Mid level New York 3 days a week in office (Flatiron District, NYC) 201-500 employees FintechB2CRetailB2BMarketplacePaymentsMobile Company mission To advance the economic power of people living and working in the real world. Job Company Role

Who you are

  • 2+ years of brand design experience in retail, financial technology, or e-commerce
  • Proficiency with Figma and Adobe Suite (Photoshop, Illustrator, InDesign, After Effects, and Premier)
  • A portfolio that highlights your brand design skills

What the job involves

  • You'll report to our Director, Creative through our Brand team, and you'll create marketing content and brand communications through a blend of in-house production and agency management
  • You'll develop business-moving creative for new user acquisition, existing user engagement, and brand building including digital, social, radio, out-of-home, television, and CRM channels
  • Create assets across channels such as display or social media ads
  • Refine brand and style guidelines and ensure agency adherence to brand standards
  • Provide creative direction and feedback to agency partners, including influencers
  • Perform quality assurance reviews for Upside teammates and agency partners
  • Build a repository of brand assets to increase production efficiency
  • Support campaigns and partner across performance marketing, lifecycle marketing, content, and design teams

Our take Loyalty systems, vouchers, and other special offers have a proven track record at winning over new customers for businesses. However, customers can be reluctant to sign up due to the sheer number of these schemes. Upside exists to unify these loyalty schemes with a single flexible reward app. While retail reward platforms are nothing new, Upside functions more like a marketplace, linking participating businesses to potential customers. It also rewards customers with cash back on eligible purchases, a more flexible reward than is traditional in loyalty schemes. With over 50,000 businesses enrolled and 30 million app users, Upside has grown into a major player in this sector. The company is well-funded and ever-expanding its offering, with a product that is increasingly appreciated by consumers in an expensive world, as well as the businesses who depend on their custom. Freddie Company Specialist at Welcome to the Jungle Insights Led by a woman Top investors 24 % employee growth in 12 months Glassdoor (3.4) Company Funding ( 1 round) Apr 2022 $65m SERIES D Total funding: $65m

Company benefits

  • Health and Wellness - We’re happy to provide our team members with generous health, vision, and dental insurance options
  • Lunch - We cover the cost of lunch everyday for team members onsite to enhance our team building and encourage collaboration. Plus local restaurants appreciate it!
  • Stock Options - Our team’s success is our company’s success, and we should all have a stake in that. We’re glad to offer our team members valuable stock options
  • Unlimited PTO - Yes, you read that right. When you need time off, we’ve got you covered

Company HQ Dupont Circle, Washington, DC Leadership Alex Kinnier (CEO & Co-Founder) Experience as Group Product Manager for Google from 2005 to 2008. Senior Vice President of Products and Engineering for Opower from 2012 to 2015. Wayne Lin (CPO & Co-Founder) Experience as Product Manager for Google from 2005 to 2010. Vice President of Product Management & Analytics for Opower from 2010 to 2015. Rick McPhee (Co-Founder) Experience as Vice President of Engineering for HP's Fortify Software from 2008 to 2012. Senior Vice President of Engineering for Opower from 2012 to 2015. Joanna Kochaniak (Engineer & Co-Founder) Experience as Programmer Analyst for the Institute for Physical Sciences from 2007 to 2010. Lead Software Engineer for Opower from 2010 to 2015. Jan Rubio (Designer & Co-Founder) Experience as Research Assistant for George Washington University from 2009 to 2011. Senior Software Engineer for Opower from 2011 to 2016.

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