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Lead, Social Media

Brex

Own Brex's social media presence end-to-end, developing content strategy, editorial narratives, and community engagement across platforms like X, LinkedIn, Reddit, YouTube, and TikTok, while managing a Social Media Associate. Brex is an AI-native finance platform combining corporate cards, banking, and spend management software for companies in over 200 markets.

Location
New York, New York
Arrangement
Onsite
Level
Senior
Employment
Full time
Salary
$173.6K - $217.0K
Date added
2026-08-24
Last checked
2026-10-17

Overview

Lead, Social Media Lead, Social Media New York, New York, United States; San Francisco, California, United States

Why join us

Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex’s AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek. Working at Brex allows you to push your limits, challenge the status quo, and collaborate with some of the brightest minds in the industry. We’re committed to building a diverse team and inclusive culture and believe your potential should only be limited by how big you can dream. We make this a reality by empowering you with the tools, resources, and support you need to grow your career. Marketing at Brex The Marketing team tells the Brex story — turning product innovation into customer obsession. We develop messaging, shape the brand, and bring our platform to life through thoughtful, compelling content. Our team spans Revenue Marketing, Product Marketing, and Brand Marketing, and works cross-functionally with Product, Sales, Business Development, and Design to drive growth and build trust.

What you’ll do

We’re looking for a strategic, editorially minded Social Media and Community Lead to define how Brex shows up across platforms — not just to drive engagement, but to build a lasting brand and community. You’ll own our social presence end-to-end, with a strong focus on content development, channel strategy, and community interaction. From launching major products to elevating our founders and customers, you'll shape the way people think about Brex — and the finance space as a whole. In this role, you’ll not only publish in the moment but create a repeatable, scalable content engine that delivers on our long-term brand goals. You’ll build editorial narratives, design always-on content, and foster relationships with the ecosystem of founders, operators, and finance leaders we serve. Your work will fuel conversation, build credibility, and unlock commercial impact. You’ll manage a Social Media Associate and partner across brand, comms, content, design, and product marketing. Above all, you’ll bring a sharp editorial lens and deep business understanding — ensuring that every post reflects both our mission and our ambition.

Responsibilities

  • Develop and own Brex’s social media and content strategy across X (Twitter), LinkedIn, Reddit, YouTube and TikTok— driving reach, engagement, and influence
  • Create and maintain a scalable, evergreen content engine that blends product education, thought leadership, customer stories, and culture
  • Build and manage a robust, impactful, and quality content calendar that connects campaign work & themes with platform-native publishing
  • Engage with our growing community in real time, especially founders, customers, and influencers — building affinity through authentic interaction
  • Write, edit, and oversee high-performing social content, from sharp threads to timely replies, visual storytelling, and brand POV
  • Collaborate with PMM, Comms, Brand, and Design to translate complex ideas (data, product, engineering, etc) into compelling narratives
  • Partner with Data, PR and Content Design teams to activate in trending tech/AI new topics on social using brex-data powered insights
  • Track performance, analyze insights, and optimize content and engagement strategy based on what resonates
  • Proactively identify opportunities for storytelling across the business — from customer wins to product breakthroughs to cultural moments to trending tech/AI news
  • Lead and develop a Social Media Associate, fostering growth and craft development
  • Partner with CX, ops, and comms to navigate sensitive topics and escalate issues appropriately while maintaining brand integrity

You might be a fit if you

  • Have 5+ years of experience in social, content, or editorial roles — ideally in fintech, SaaS, or high-growth tech
  • Bring strong editorial instincts and content taste, with a portfolio of social or thought leadership work
  • Understand how to blend short-term tactics with long-term brand building
  • Are fluent in the language and nuance of tech and fintech social (X, LinkedIn) — you know who’s who and what’s working
  • Know how to write sharp, tailored content across formats — from polished posts to reactive replies
  • Are a natural community builder — engaging, responding, and creating space for conversation
  • Have experience translating company goals into content strategy that supports business outcomes
  • Are data-informed but taste-driven — you love dashboards, but lead with instinct
  • Can operate at all levels — from building content systems to engaging 1:1 with execs or replying in the moment
  • Thrive in a high-output, high-trust team where strategy and execution go hand in hand
  • Experience working with social media technology and tools including Sprout Social
  • Experience managing creators and influencers

Bonus Points

  • Have built a brand’s social presence from early stage to scale
  • Have experience and/or understanding of founder/fintech/AI social conversations and thought leaders (primarily on X)
  • Have experience creating content around news or trending topics in the founder/tech/AI space
  • Have developed or ghostwritten content for a founder or exec
  • Have worked on community-led campaigns or social-first product launches

Compensation

The expected salary range for this role is $173,568-$216,960. However, the starting base pay will depend on a number of factors including the candidate’s location, skills, experience, market demands, and internal pay parity. Depending on the position offered, equity and other forms of compensation may be provided as part of a total compensation package. Please be aware, job-seekers may be at risk of targeting by malicious actors looking for personal data. Brex recruiters will only reach out via LinkedIn or email with a brex.com domain. Any outreach claiming to be from Brex via other sources should be ignored.

Product

  • Corporate card
  • Business banking
  • Expense management
  • Accounting automation
  • Bill pay
  • Travel
  • Startups
  • Release notes

Platform

  • Intelligence
  • Global ready
  • Native integrations
  • Live Budgets
  • Reporting
  • Mobile app
  • API

Company

  • About Brex
  • Careers
  • Contact
  • Partner portal
  • Press
  • Security

Resources

  • Customer Hub
  • Help center
  • Resource center & blog
  • Spend trends
  • Accounting services
  • Status
  • Implementation services
  • Legal
  • Privacy
  • Your Privacy Choices
  • https://www.facebook.com/BrexHQ/ https://www.youtube.com/channel/UCQQB8ThG8aBLvp50R0OcscA/ https://www.instagram.com/brexhq/ https://www.linkedin.com/company/brexhq/ https://twitter.com/brexHQ/
  • https://apps.apple.com/us/app/brex/id1472905508 https://play.google.com/store/apps/details?id=com.brex.mobile&hl=en

Brex LLC is a wholly owned subsidiary of Capital One, N.A. Brex LLC | 2261 Market Street STE 85844 | San Francisco, CA 94114 Brex LLC | 650 S 500W Suite 300 | Salt Lake City, UT 84101 The Brex business account consists of Checking, a commercial checking account provided by Column N.A., Member FDIC (an unaffiliated institution), and Treasury and Vault, cash management services provided by Brex Treasury LLC, Member FINRA / SIPC and a Capital One company. Securities are offered through Brex Treasury LLC. Funds in Treasury are not FDIC-insured. Funds in Vault at program banks are eligible for FDIC insurance. Funds are not FDIC-insured until they arrive at program banks. Conditions apply. Investing in securities involves risk and loss of money. Yield and return are variable and fluctuate. Past performance is not a guarantee of future results. This is not an offer to, or implied offer, or a solicitation to, buy or sell any securities. Brex Treasury LLC does not provide legal, tax, or investment advice. The latest statement of financial condition for Brex Treasury LLC is available here. You could lose money by investing in the Fund. Although the Fund seeks to preserve the value of your investment at $1.00 per share, it cannot guarantee it will do so. An investment in the Fund is not insured or guaranteed by the FDIC or any other government agency. The Brex Mastercard® Corporate Credit Card is issued by Emigrant Bank, Fifth Third Bank N.A., or Airwallex (Netherlands) B.V. (all unaffiliated institutions), pursuant to licenses by Mastercard International Inc. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Inc. The Brex Commercial Card is issued by Sutton Bank (an unaffiliated institution), pursuant to a license from Visa® U.S.A. Inc. Can be used where Visa® cards are accepted. No ATM access. All loans are subject to approval, including underwriting, credit, and collateral approval, as well as availability restrictions. Nothing herein should be construed as a commitment to lend. Certain payment services are provided by Brex Payments LLC, a licensed money transmitter (NMLS #2035354) and a Capital One company. Some Brex products have associated fees. Plans start at $0 per user, per month, and more advanced features are available for $12 per user, per month.

About Brex

Brex is the intelligent finance platform that enables companies to spend smarter and move faster in more than 200 markets. By combining global corporate cards and banking with intuitive spend management, bill pay, and travel software, Brex enables founders and finance teams to accelerate operations, gain real-time visibility, and control spend effortlessly. Brex's AI-native automation and world-class service eliminate manual expense and accounting tasks for customers so they can focus on what matters most. Tens of thousands of the world's best companies run on Brex, including DoorDash, Coinbase, Robinhood, Zoom, Plaid, Reddit, and SeatGeek.

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